Frank’s RedHot Teamed Up with Campbell’s for Spicy SpaghettiOs

Is this a food mash-up you’d try?  If so, you could just buy both products and do it yourself . . .

Campbell’s is teaming up with the makers of Frank’s RedHot and will start selling SPICY SPAGHETTIOS.  So, normal SpaghettiOs with hot sauce mixed in.

Their target market isn’t kids though, it’s adults . . . specifically Millennials who grew up eating SpaghettiOs, but now have a more sophisticated palate.  (???)

According to their press release, Millennials buy over a third of all the SpaghettiOs sold each year.  Almost half of adults 35 and under who still eat them said they have “canned pasta” at least once a week.

The spicy version hits store shelves nationwide this month.  (Here’s a photo.)

And speaking of spice:  Heinz also just announced a new line of spicy KETCHUPS in three flavors . . . chipotle, jalapeño, and habanero.  They’ve also got a new spicy version of their Heinz 57 steak sauce.  (Here’s a photo.)

(PR Newswire / USA Today)