Viewers haven’t stopped talking about Netflix’s Bird Box since the Sandra Bullock film started streaming on December 21. The movie has given us lots of memes, most of them focusing on Bullock’s character having to wear a blindfold in order to avoid seeing supernatural creatures who cause people to kill themselves.
But now, some fans have since been posting videos of themselves wearing blindfolds and performing activities using the hashtag #BirdBoxChallenge.
— Mya💋 (@sosomyaaa) December 27, 2018
Some of the videos are rather tame and feature people sampling fries or combing their hair. Others videos, well… let’s just say they’re “hold my beer” kinds of videos.
So now, Netflix had to issue a WARNING. On Wednesday the official Netflix Twitter account posted: “Can’t believe I have to say this, but: PLEASE DO NOT HURT YOURSELVES WITH THIS BIRD BOX CHALLENGE. We don’t know how this started, and we appreciate the love, but Boy and Girl have just one wish for 2019 and it is that you not end up in the hospital due to memes.”